Singapore Education

Singapore Education is a multi-government agency initiative launched by the Singapore Government in 2003 to establish and promote Singapore as a premier education hub and help international students make an informed decision on studying in Singapore. This initiative is led by the Singapore Economic Development Board and supported by the Singapore Tourism Board, SPRING Singapore, International Enterprise Singapore and the Ministry of Education. The following describes the key roles that each agency plays in the arena of Singapore Education.

• Singapore Tourism Board (STB) - Education Services Division Promote and market Singapore Education overseas.
• Singapore Economic Development Board (EDB) Attract internationally renowned educational institutions to set up campuses in Singapore.
• International Enterprise Singapore (IE) Aid quality schools in Singapore to develop their businesses and set up campuses overseas.
• SPRING Singapore Administer quality accreditation for private education organizations in Singapore.
• Ministry of Education Singapore (MOE) Oversee the public school system in Singapore .

Roles and Responsibilities of Education Services Division (STB)

As the promotion agency for Singapore Education, the Singapore Tourism Board engages in a myriad of promotional activities undertaken by the Education Services Division. The focus is on basic education, higher learning, corporate education, and enrichment courses; the roles of the division include:

1. Organisation of Education Exhibitions
2. Education advice and counselling
3. Training of Education Counsellors
4. Advertising and publicity efforts

The Education Services Division is made up of three departments focusing on their respective education services, namely:

1. Basic Education & Higher Learning (BEHL)

• Preparatory education
• Certificate/Diploma education
• Tertiary education

BEHL's core duties involve promoting education, from preparatory to post-graduate studies. BEHL works closely with educational institutions and other education providers to understand the industry and develop the necessary channels to promote Singapore Education. Promotional efforts include participating in and organising overseas education roadshows to increase brand awareness and reach out to the target markets

2. Enrichment & Corporate Training (ECT)

• Overseas School Trips
• Personal Development Courses
• Executive Training

ECT works with travel agencies, tour operators and schools to develop and promote educational tour packages for international students interested for short-term exchange and exposure in Singapore. Through such interaction, ECT reaches out to the target markets and seeks to achieve the objective of establishing Singapore as a destination for education and enrichment-related visits. Another core responsibility of ECT is also to work with relevant industry partners to develop personal development courses, and executive training for working professionals.

3. Students Services (SSD)

• Education counselling services
• Orientation programmes for international students
• Student feedback

SSD provides services for international students, ranging from orientation programmes for new students to help them assimilate into the new environment more easily, education counseling services for students who would like to learn more about available courses and also a facility for student feedback that would serve to enhance the educational experience for the international student community here. SSD manages the Singapore Education Services Centre, to provide a walk-in facility for international students looking for the services mentioned above.

Education Services Division is located in the Singapore Tourism Board headquarters.

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